Ahrefs

Analytics

SEO and marketing intelligence platform

Ahrefs is an SEO and competitive intelligence platform. Connect your AI tools to access backlink analysis, keyword research, organic traffic data, site audits, and rank tracking across the open web. Requires a paid Ahrefs plan (Lite or higher).

Ahrefs API console API docs MCP server docs

Install

INSTALL

Add Ahrefs to your zone and connect it to your MCP client.

Step 1 - Install in Keycard Console

In your zone’s Keycard Console, go to Applications -> Add Application -> Explore MCP Servers.
Search for Ahrefs and click Install.
A browser tab opens to Ahrefs’s OAuth consent screen. Sign in and approve the requested permissions.
You’re redirected back. Ahrefs appears on the Applications page with a Keycard MCP Gateway URL.

Step 2 - Connect your MCP client

On the Applications page, click Add to Coding Agent next to Ahrefs and pick how you want to install:

Cursor - opens a deeplink that hands the MCP config straight to Cursor. Click Install inside Cursor to finish.
Claude Code - opens a dialog with a claude mcp add command. Pick a scope (User, Project, or Local), then copy and run the command in your terminal.
Install manually - reveals the Server Name and Server URL to paste into any other MCP-compatible client.

Once connected, Ahrefs’s tools are available to the agent, scoped to whoever signs in to your zone.

Tools

TOOLS

What Ahrefs can do once installed.

Ahrefs provides 108 tools:

site-explorer-domain-rating-history: Get historical domain rating over a date range
site-explorer-organic-competitors: List organic search competitors with SEO metrics
rank-tracker-overview: Get tracked keyword rankings overview by date
brand-radar-mentions-history: Get historical brand mention counts in an LLM
brand-radar-impressions-overview: Get brand impression counts in an LLM with filters
web-analytics-source-channels-chart: Chart visitor time-series by source channel
serp-overview: Get top SERP results for a keyword and country
web-analytics-entry-pages: List entry page stats with visitor and bounce data
site-explorer-refdomains-history: Get historical referring domain counts over time
gsc-metrics-by-country: Get GSC click metrics grouped by country
doc: View Ahrefs API v3 and MCP tools documentation
keywords-explorer-volume-history: Get historical search volume for a keyword
subscription-info-limits-and-usage: Get API subscription limits and usage stats
brand-radar-sov-history: Get historical share of voice for brands in an LLM
web-analytics-languages: List visitors grouped by browser language
rank-tracker-competitors-pages: List competitor pages and keyword metrics by date
brand-radar-cited-pages: List pages cited in AI responses mentioning brands
gsc-performance-by-device: Get GSC metrics broken down by device type
public-crawler-ips: List Ahrefs crawler IP addresses
web-analytics-countries: List visitors grouped by country
web-analytics-exit-pages: List exit page stats with visitor data
site-explorer-pages-by-internal-links: Analyze internal link structure for a site or page
gsc-performance-by-position: Get GSC metrics grouped by position ranges
gsc-page-history: Get GSC performance history for specific pages
site-explorer-outlinks-stats: Get outbound link stats for a URL or domain
web-analytics-cities: List visitors grouped by city
brand-radar-mentions-overview: Get brand mention counts in an LLM with filters
web-analytics-source-channels: List traffic grouped by source channel
site-audit-issues: List all issues from a Site Audit crawl
site-explorer-broken-backlinks: List broken backlinks for a URL or domain
rank-tracker-competitors-stats: Get competitor metrics overview for a project
web-analytics-utm-params-chart: Chart visitor time-series by UTM parameter
web-analytics-referrers-chart: Chart visitor time-series by referrer
web-analytics-continents-chart: Chart visitor time-series by continent
web-analytics-entry-pages-chart: Chart entry page visitor time-series
web-analytics-stats: Get aggregate stats: visitors, bounce rate, sessions
site-explorer-backlinks-stats: Get backlink stats for a URL or domain by date
web-analytics-operating-systems: List visitors grouped by operating system
web-analytics-top-pages: List most visited pages with pageview metrics
brand-radar-ai-responses: Get AI-generated responses mentioning your brand
web-analytics-operating-systems-versions-chart: Chart visitor time-series by OS version
web-analytics-devices-chart: Chart visitor time-series by device type
web-analytics-chart: Chart aggregate analytics time-series data
keywords-explorer-overview: Get keyword metrics: volume, CPC, difficulty, traffic
site-explorer-url-rating-history: Get historical URL rating over a date range
management-keyword-list-keywords: Get keywords from a keyword list
web-analytics-sources-chart: Chart visitor time-series by traffic source
public-crawler-ip-ranges: List Ahrefs crawler IP ranges for allowlisting
site-explorer-metrics: Get SEO performance metrics for a domain or URL
site-explorer-referring-domains: List referring domains linking to a target
gsc-keyword-history: Get GSC performance history for specific keywords
site-explorer-metrics-by-country: Get search metrics by country for a website
site-explorer-all-backlinks: List all backlinks for a URL or domain
web-analytics-exit-pages-chart: Chart exit page visitor time-series
gsc-keywords: List GSC keywords with clicks, impressions, CTR
web-analytics-sources: List traffic sources with visitor metrics
site-explorer-total-search-volume-history: Get historical total search volume for ranked keywords
site-explorer-linked-anchors-external: Get external anchor text data for a domain or URL
management-brand-radar-prompts: Get custom prompts for a brand radar report
site-explorer-linked-anchors-internal: Get internal anchor text data for a site
keywords-explorer-related-terms: Returns keyword metrics and related terms—such as "also rank for" keywords and "also talk about" keywords—for a given...
site-explorer-organic-keywords: List organic keywords with rankings and SERP data
web-analytics-languages-chart: Chart visitor time-series by browser language
web-analytics-browsers: List visitors grouped by browser
keywords-explorer-matching-terms: Find keyword ideas matching input terms
management-project-keywords: List tracked keywords for a Rank Tracker project
brand-radar-sov-overview: Get share of voice for brands in an LLM
management-locations: List locations filtered by country and state
gsc-ctr-by-position: Get GSC CTR data by keyword position
gsc-anonymous-queries: List anonymized GSC queries not reported by Google
gsc-performance-history: Get GSC performance chart data over time
site-audit-page-content: Get HTML and text content from a crawled page
brand-radar-impressions-history: Get historical brand impression counts in an LLM
site-explorer-top-pages: List top-performing pages with SEO metrics
keywords-explorer-search-suggestions: Get keyword search suggestions with metrics
gsc-positions-history: Get GSC keyword counts by position range over time
gsc-pages-history: Get GSC indexed page counts over time
web-analytics-countries-chart: Chart visitor time-series by country
web-analytics-top-pages-chart: Chart top pages visitor time-series
site-explorer-keywords-history: Get historical organic keyword count data
site-explorer-anchors: List anchor text with backlink metrics
site-explorer-metrics-history: Get historical search traffic and cost metrics
rank-tracker-competitors-overview: Get competitor rankings overview for a project
site-explorer-pages-by-backlinks: List pages ranked by referring link count
web-analytics-utm-params: List traffic stats by UTM parameter value
web-analytics-cities-chart: Chart visitor time-series by city
web-analytics-browsers-chart: Chart visitor time-series by browser
site-explorer-domain-rating: Get domain rating and metrics for a domain or URL
site-audit-page-explorer: List crawled pages with metadata and audit details
web-analytics-browser-versions: List visitors grouped by browser version
site-explorer-pages-history: Get historical page data for a domain or section
keywords-explorer-volume-by-country: Get keyword search volume broken down by country
management-projects: List projects with ownership and access details
site-explorer-pages-by-traffic: Get page distribution by organic traffic buckets
rank-tracker-serp-overview: Get SERP overview for a tracked keyword
management-project-competitors: List competitors for a Rank Tracker project
web-analytics-operating-systems-chart: Chart visitor time-series by operating system
web-analytics-operating-systems-versions: List visitors grouped by OS version
web-analytics-devices: List visitors grouped by device type
site-explorer-paid-pages: List pages ranking in paid search with metrics
web-analytics-browser-versions-chart: Chart visitor time-series by browser version
site-audit-projects: List Site Audit projects with health scores
batch-analysis: Analyze multiple URLs for SEO and backlink metrics
brand-radar-cited-domains: List domains cited in AI responses for brands
web-analytics-referrers: List referrer stats with visitor metrics
gsc-pages: List GSC pages with clicks, impressions, CTR
site-explorer-linked-domains: List external domains linked from a target
web-analytics-continents: List visitors grouped by continent

Next steps

NEXT STEPS

What to do once Ahrefs is installed.

Now do this

Confirm the gateway works by asking your AI client to call one of the Ahrefs tools above.

Recommended

Decide who can use it - write access policies scoped to the Ahrefs resource so only the right users and agents reach the tools.
Watch the calls - every tool call lands in your audit log with user identity, resource, and policy decision.